The glamorous Australian launch of the Tag Heuer’s flagship ladies’ timepieces took place at the exclusive cocktail event in Sidney. The renowned Swiss watchmaker used the occasion to support UN Women Australia by raising the money for its endeavor to stop violence against women and achieve gender equality.
Hosted by TAG Heuer’s President & CEO, Jean-Christophe Babin, Australian most generous celebrity and social guests, including the brand’s friends, Rachael Finch, Lee Furlong, Mark Beretta, Kate Peck, Leisel Jones and Jim Wilson, joined VIP Club 360 members at the brand’s Flagship boutique, showing their support to the noble cause. TAG Heuer donated $100 on behalf of every guest or guest couple who attended the event, raising the total of $10,000 for UN Women Australia.

Ruby Rose and Jean-Christophe Babin
Together with a fashion icon and popular DJ, Ruby Rose, who was chosen by the brand to promote the new Link Lady Watch, Jean-Christophe Babin presented the donation to UN Women Australia Board Member, Dimity Hodge. Tag Heuer’s latest charity is just an extension of efforts that the Swiss brand, together with its newest ambassador, Cameron Diaz, has been undertaking in order to support UN Women and its mission to improve women’s rights worldwide.
Elegant Piece of Jewelry
Both sporty and glamorous, the new Tag Heuer Link Lady watch represents a true feminine beauty. Perfectly executed to the tiniest detail, this timepiece features a beautiful “guilloche” dial with 11 sparkling diamonds, indicating hours. Polished and faceted hour and minute hands with luminescent markers perfectly match with the glow of precious stones. At the 6 o’clock position, there is a date window. The dial is protected with scratch-resistant sapphire crystal.

Tag Heuer Lady Link Watch
Crafted in stainless steel, a nicely polished case has the diameter of 29 mm which is the perfect size for every-day wear. A polished bezel features 12 engraved and lacquered Roman numerals, which is an interesting detail that gives the Link Lady a subtle dose of elegance. The signature of the watch is a link bracelet, recognizable by two rows of s-shaped links, which looks both modern and sporty. It stands in the perfect harmony with the rest of the timepiece, thanks to its beautifully polished finishes. Tag Heuer Link Lady watch is powered by the high-quality Swiss quartz movement that guarantees almost perfect precision.